B.Y.O.B.
Issue 69 - January 28th, 2022
Our flagship brand is Pinnacle Realty Advisors, but we also own and operate a niche product called Broker Breakup that is currently LIVE in Texas.
What is Broker Breakup?
Broker Breakup is a “build your own brokerage” product that empowers any residential or commercial agent to launch their own brokerage company in Texas. There are also other use cases for this platform that serve proptech customers in addition to our agent partners.
Who are our customers?
Residential and commercial real estate advisors who want to launch their own brokerage firm without all of the behind the scenes headache in getting a company off the ground. We do the heavy lifting for our Broker Breakup partners behind the scenes allowing them to focus on running their company.
Proptech companies who need property level data or MLS access. We are partners with some of the most well-known players in the proptech space, and we would love to work with more of you!
We also help agents at other firms set-up pass through entities to mitigate tax liabilities - learn more here: How Real Estate Agents Can Reduce the 15.3% Self-Employment Tax
Property management firms who need a brokerage entity
Investor sponsors who wish to have a brokerage entity to collect commissions on property purchases
Please reach out to us to ask for more information by visiting this link: Broker Breakup
How does this work?
Our Broker Breakup platform makes the process incredibly easy for any individual to launch a brokerage company of their own. We have developed a system and platform that streamlines the entire process where we focus on the boring stuff that agents don’t want to mess with and our partners focus on the fun parts of starting a company such as branding, marketing, recruiting agents, and building a financial future for yourself without a legacy brokerage firm telling you how to run your business.
Design your own signs
Design your own website
Determine team member commission splits and financial models
Lease your own office space or run an entirely remote company
Hire your own agents
Make every decision that goes into running your business how you have always wished AND make more money
Learn More About Broker Breakup:
Visit Broker Breakup website
“a new chapter”
Check out my most widely read Substack post yet from three weeks ago: at our brokerage firm we made a HUGE announcement 3 weeks ago announcing our rebrand from Archetape to Pinnacle Realty Advisors. We are PUMPED for the year ahead!
Newsworthy Links To Share
Crypto Kings Are the Real-Estate Industry’s Newest Whales: The crypto rich are the new whales in the luxury residential market and the industry is taking notice. Real-estate developers are jumping through hoops to accept crypto. Agents are trying to lure crypto enthusiasts to their high-end listings with gimmicks such as NFT art parties. Brokerages are hosting cryptocurrency seminars for their agents. Increasingly, sellers are openly advertising that they would be willing to accept cryptocurrency in exchange for their homes. (WSJ)
Four Seasons to Step Away From Las Colinas Resort: move comes as luxury hotel brand prepares to develop a $750 million high-rise in Uptown Dallas. (D Magazine)
WeWork will acquire Common Desk, a flexible workspace provider based in Dallas, Texas, that serves 4,000 customers at 23 locations across 13 cities in Texas and North Carolina. This is WeWork’s first acquisition as a public company. (Seeking Alpha)
Covid-19 Fuels Best-Ever Commercial Real-Estate Sales. Commercial-property sales totaled a record $809 billion in 2021, according to data firm Real Capital Analytics. That was nearly double 2020’s total, and it exceeded the previous record of about $600 billion in 2019. (WSJ)
Investors Spend Big on Cell Phone Towers and Rooftop Antennas: towers have become a lucrative investment opportunity for real estate investors looking for alternative property sectors. (Wealth Management)
Amazon is opening a real-world clothing store with high-tech fitting rooms. (CNBC)
Propy brings its real estate-backed NFTs to the US (FinLedger)
Amazon is ramping up its push for legalizing marijuana (Washington Post)
“Big D Is a Big Deal: Dallas–Fort Worth Is Becoming the De Facto Capital of America’s Heartland.” (Freakonomics)