'A natural progression': Pinnacle goes West with 1st California team - INMAN
Issue 144 - July 28th, 2023
As I shared last week, we just launched in California with Pinnacle Realty Advisors. Craig Rowe at Inman covered the launch in a follow-up article this week that does a great job highlighting how we think about our BaaS platform and the comparison to the brokerage landscape in general.
We have some top producing teams joining the platform, and we are excited to continue to grow and invest in the California market with a focus on the Bay Area currently with plans to expand into Southern California quickly with top producers in the Los Angeles area.
Some highlights from the article in Inman:
“About the westward expansion, Sawyer said in a statement that his company is looking forward to helping agents in California break away from traditional industry business models. “We are proud to offer agents a revolutionary platform that unlocks vast opportunities for single agents and teams seeking autonomy over their brand and business,” Sawyer said. “With the growing demand we have experienced, expanding into the California market is a natural progression for us.”
“Pinnacle seems to be bucking the trend plaguing its alternative-model colleagues. Before California, Pinnacle opened operations in Florida and North Carolina earlier this year.”
“At Pinnacle, agents are not confined to a ‘one size fits all’ mentality. With their innovative pricing model and a wide array of services tailored to the California market, we have the freedom to run our businesses according to our own vision and preferences,” Kahramaner said in a statement.